About Make Women Matter

Make Women Matter is a campaign around five inspirational and thought-provoking advocacy films offering a unique insight into the life and death challenges and choices that girls and women in poorer countries are facing every day. The films highlight the importance of Millennium Development Goal 5 (MDG5). This goal, which was set in 2000 by the United Nations, aims to improve maternal health, reducing by three quarters the maternal mortality ratio and achieving universal access to reproductive health, by 2015. The Make Women Matter films illustrate how with simple interventions and sustained political will, the situation could be dramatically improved.

Pregnancy should not be a potential death sentence. There are solutions; and the tools and knowledge already exist. With access to modern contraception and appropriate care during pregnancy and childbirth, women become empowered to make choices; choices which ultimately save hundreds of thousands of lives every year.

At this critical moment, with only five years to go until the MDG target year of 2015, we must all play our part to raise awareness, change attitudes and Make Women Matter. Together we CAN achieve MDG5.